Our installation at Southern Energy Management in Raleigh-Durham, NC seems to have some gravitational pull.

As SEM would readily admit, their offices are not exactly on Times Square. But in spite of the industrial surroundings, the Spotlight system is attracting a steady stream of visitors. CEOs, government leaders, and community leaders have all made a point to see this new and novel solar system/sculpture/thing.  This is exactly the type of benefit we are trying to bring to our Certified Integrator partners. It comes down to delivering new value to commercial buyers of solar.

One CEO and community leader who visited our installation today looked up at it and said  “Now, I get it!” He was the latest of several to say the same thing. They get that a visible and striking solar system will start conversations among visitors to a property — about clean energy, the environment, and the positive impact measures the property owner has taken. And thus, the property will be differentiated, the owner will earn a reputation for leadership, and more people will consider solar power.